Wang JiHeng（0378904）

Packaging and Merchandising Design Project 2 Project 2 / Bass Tech Ltd Wireless Headphones Packaging Design June 2026 Wang JiHeng / 0378904 Bachelor of Design (Hons) in Creative Media Packaging and Merchandising Design – Project 2 TABLE OF CONTENTS Lectures Instructions Project 2 Feedback Reflection Lectures Instructions Project 2 Product Understanding The product is a non-folding wireless over-ear headphone. Unlike small earbuds, non-folding headphones take up more space and can easily move inside a box if they are not properly secured. This means the packaging needs to solve two problems at the same time. First, it must create a strong and attractive visual identity for teenagers. Second, it must protect the headphones from ...

CREATIVE BRAND STRATEGY – TASK 2 BRAND GUIDELINE / BRAND BOOK WANG JIHENG  0378904 Bachelor of Design (Hons) in Creative Media MKT63904 Creative Brand Strategy Task 2: Brand Guideline / Brand Book Submission Date: 23 June 2026 Fig. 1: Cover image for Unfiltered Brand Guidelines. LIST MIB LECTURE PROCESS FINAL SUBMISSION FEEDBACK REFLECTION MIB                                                                                    Fig. 2 LECTURE During the Task 2 briefing, I learned that a brand guideline is not only a collection of attractive visuals. It is the official reference document that explains how the brand works. It should show the relationship between the campaign ...

INFORMATION DESIGN - PROJECT 1: RECIPE Fig. 1.1 Project 1 Recipe Infographic proposal cover. WANG JIHENG Student ID:  0378904 Module: Information Design Project: Project 1 - Recipe Infographic Recipe Topic: Midnight Spaghetti / Creamy Garlic Pasta Date: June 2026 Programme: Bachelor of Design (Honours) in Creative Media LIST MIB LECTURE PROCESS FINAL SUBMISSION FEEDBACK REFLECTION MIB                                                                                   Fig. 1.2  LECTURE Week 7 – Gestalt Principles in Information Design In Week 7, I learned how Gestalt principles explain the way viewers subconsciously organise separate visual elements into meaningful patte...