Packaging and Merchandising Design Project 2
Packaging and Merchandising Design Project 2 Project 2 / Bass Tech Ltd Wireless Headphones Packaging Design June 2026 Wang JiHeng / 0378904 Bachelor of Design (Hons) in Creative Media Packaging and Merchandising Design – Project 2 TABLE OF CONTENTS Lectures Instructions Project 2 Feedback Reflection Lectures Instructions Project 2 Product Understanding The product is a non-folding wireless over-ear headphone. Unlike small earbuds, non-folding headphones take up more space and can easily move inside a box if they are not properly secured. This means the packaging needs to solve two problems at the same time. First, it must create a strong and attractive visual identity for teenagers. Second, it must protect the headphones from impact, pressure, and movement during delivery. Fig 2-4. Product Size and Packaging Considerations The headphone dimensions were used to guide the packaging size. Extra space was needed for the inner tray, protective edges, charging cabl...